Is Hip Hop back ot being relevant?

Growing up in the 90's hip hop era was an experience and in my 29 year old life I haven't seen it duplicated. Shortly after the 90's, music started becoming to commercialized on MTV, BET and the radio which led to some fans being split on the style of music that was in the mainstream. It sounded more pop than hip hop to a lot of people, it was also like it was being forced down our throats. Now as I look there's a new breed of artist that have emerged, from Curren$y , Wiz Khalifa , Jay Electronica, Wale, Kendrick Lamar to J. Cole to name a few have been really getting into the spotlight. I think its refreshing to hear a new style of music come out. Sure they still don't get any of the air time a lot of other artists get, but they have fans beyond the masses. The great part to this, is that this evolution of hip hop hasn't even fully changed yet. There are more and more artists who are using the same formula from putting their music online to doing local shows, who have built their fan bases from the ground up. Sure its not the 90's, but I like where the industry is headed.